PT MLW Telecom, Indonesia based OEM renowned for its SpeedUp tablet brand, to pre-install Pixatel’s Android Productivity Suite across Android based mobile devices and set top boxes.

San Mateo, CA and Jakarta, Indonesia – October 2, 2012, Pixatel Systems, the leader in Subscriber Equity Management (SEM), today announced an agreement with PT MLW Telecom, an Indonesia based OEM, to preload Pixatel’s Android Productivity Suite across the SpeedUp line of Android based tablets and set top boxes.

Pixatel partners with leading device manufacturers, mobile operators, and retailers to distribute it’s Productivity Suite on consumer Android devices, including smart phones, tablets and set top boxes. The Android Productivity Suite consists of best of breed applications designed to enhance user experience across gaming, education, entertainment, productivity and social media.
Pixatel, thru the use of proprietary technology enables a unique monetization channel that has been untapped by Pixatel’s channel partners till now.

“Pixatel is excited to partner with MLW to distribute the Android Productivity Suite to consumers in Indonesia and Southeast Asia. MLW’s line of SpeedUp tablets and set top boxes are innovatively designed and their high technical specs make them ideal for productivity devices.” said Sunil Chhugani, Vice President of Business Development at Pixatel. “Pixatel’s Android Productivity Suite creates a new channel for increasing top line revenue for MLW while adding value and differentiation for consumers.”

“Pixatel’s software complements our SpeedUp line of tablets and set top boxes by providing the value added applications needed by our varied consumer base here in Indonesia,” said Rahmad Sakti, Director of Product and Marketing, PT MLW Telecom. “The SpeedUp custom AppStore comes pre-installed on our devices, providing the ability to offer our customers the latest updates as well as additional applications throughout the life of our devices. We look forward to offer even more relevant content to consumers through our partnership with Pixatel.”

In the last quarter, Pixatel has invested substantially to expand its presence across South East Asia and Latin America markets. Pixatel works closely with channel partners to determine the application mix that is suitable for their target audience and creates the appropriate set of applications that are distributed through a custom app store. Pixatel also offers its distribution partners solutions and services to enable a strong platform strategy, create product differentiation, and maximize value for end-users.

About Pixatel Systems Inc.
Pixatel Systems is the leading global provider of Subscriber Equity Management (SEM) solutions. Pixatel enables the world’s leading device manufacturers, mobile operators, and corporations to deliver innovative value-added services and content to mobile devices while creating new monetization channels to increase revenue and grow market share. Pixatel democratizes application delivery by providing software, services, and platforms that enable everyone to maximize the power of next generation mobile devices. With a focus on the emerging world, Pixatel’s solution portfolio offers end-to-end mobile solutions across education, commerce, gaming and productivity.

About PT MLW Telecom:
PT MLW Telecom is one of the leading telecommunications technology companies in Indonesia and has oriented to the growth of mobile broadband internet devices and technology by enabling easy communication access for any one, any time, and any place.
PT MLW Telecom has built a strong strategic partnership with various reputable telecom operator (broadband and 3G/4G) companies, banks, mobile manufacturers technology and application developers. MLW Telecom’s distribution channel includes more than 1000 retail stores, more than 20 after-sales service locations, available to accommodate customer needs.
PT. MLW Telecom develops 2 leading brands in Indonesia:

Speedup®
A trademarks marketed by PT. MLW Telecom representing hardware technology such as Speedup® Broadband (router and modem), SpeedUp ® Pad (Tablet), SpeedUp® TV(Smart TV Device)

Studio9®
A trademark marketed by PT. MLW Telecom for software specially designed and optimized for SpeedUp®’s devices. An innovation made by PT.MLW Telecom to meet the need of the community. Digital content application such as music, magazines, books, social media and games planted on SpeedUp® devices Operating System.For more information, please visit http://www.mlwtelecom.com/facelift/

CONTACT: John Murray, Marketing Manager, Pixatel Systems, +1-415-680-3170, or john@pixatel.com

Diana Ayudya, Media Partnership, SpeedUp, corpcomm@mlwtelecom.com